Author name: Alisha Dhal

I am Alisha Dhal, Assistant Professor of Marketing at IMT Ghaziabad. I hold a Ph.D. in Marketing from the Indian Institute of Management Indore (IIM Indore), where my academic journey was rooted in a deep passion for consumer behavior, digital marketing, and brand strategy. I created mbadistanceeducation.info to support and guide aspiring MBA students—especially those exploring distance education—as they navigate the evolving landscape of management education.

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